On-Site Marketing Coordinator

Monolith Tokyo is looking for an On-Site Marketing Coordinator to join the team in supporting one of our clients - a leading international wellness, food & beverage brand in Japan. The position is the primary executor of our client’s daily marketing activities.

This hands-on, creative role is perfect for an individual who thrives in a fast-paced, community-focused environment and loves crafting engaging content, building social buzz, and bringing our brand to life both online and in the local Okinawa scene.

This is a full-time position, onsite at our client’s office in Okinawa, Japan.

Key Responsibilities:

[Content Creation & Copywriting]

• Develop compelling, trend-driven content for Instagram, TikTok, Facebook, and other platforms that reflects a fun, wellness-focused brand voice.
• Help write engaging copy for social posts, website updates, email newsletters, and in-store promotions.
• Manage and coordinate a dynamic content calendar, including Reels, Stories, and short-form videos featuring fruit bowls, smoothies, and daily beachside vibes.
• Collaborate on influencer partnerships, campaign launches, and community-driven content.

[Visual & Brand Consistency]

• Create or coordinate visual assets (photos, videos, graphics) that showcase premium products and Okinawa lifestyle.
• Ensure all creative output aligns with the brand guidelines and aesthetic.

[Photography & Video Content]

• Capture and edit high-quality photos and videos of menu items, local events, and the brand experience.
• Highlight signature menus including vibrant fruit and smoothie bowls, and popular toasts in visually appealing ways.

[Social Media & Community Engagement]

• Manage daily social media activities, respond to follower comments and messages, and foster a positive, engaged online community.
• Monitor trends and leverage insights to grow audience and increase engagement.
• Represent the brand at local events, pop-ups, and collaborations, sharing real-time updates and stories.

[Event Coordination & Promotion]

• Organize and promote in-store and community events, including pop-ups, wellness workshops, and local partnerships.
• Use strategic marketing to drive attendance and generate buzz both online and offline.

[Campaign Management]

• Assist in planning and executing marketing campaigns, including social ads and influencer collaborations.
• Track basic metrics and report on campaign performance, learning from Monolith Tokyo on how to optimize for reach and engagement.

[Market Research & Trendspotting]

• Stay up-to-date on food, wellness, and social media trends, especially those relevant to Okinawa and beachside communities.
• Suggest new ideas and bring fresh energy to marketing efforts.

Key Qualifications:

• 1-3 years of experience in marketing, content creation, or social media management (food, beverage, or hospitality preferred)
• Excellent writing, photography, and video editing skills
• Strong understanding of Instagram, TikTok, and Facebook
• Creative, energetic, and passionate about health, wellness, and the Okinawa lifestyle
• Outstanding communication skills both in English and Japanese
• Ability to work independently and as part of a cross-functional team
• Familiarity with design tools (e.g., Canva, Adobe Suite) is a plus

Reports To:

• Marketing Lead at Monolith Tokyo; and On-site owners at client’s office

What You’ll Learn from Monolith Tokyo:

• Gain hands-on experience in strategic marketing planning and the development of multi-channel campaigns.
• Learn how to analyze social media and campaign metrics, and use data-driven insights to optimize content and marketing strategies.
• Participate in brainstorming sessions for new campaigns, content ideas, and promotional activities.
• Receive mentorship in incorporating consumer psychology and current trends into your content creation.
• Develop your skills in balancing day-to-day execution with long-term brand vision and strategy.
• Enhance your ability to coordinate with cross-functional teams, including product development, design, and external partners.
• Build confidence in presenting ideas, reporting on results, and adapting strategies for greater reach and engagement.
• By working side-by-side with Monolith Tokyo, you’ll develop a well-rounded marketing skillset that blends creativity, analytics, and strategic thinking—preparing you for future growth in the marketing field.

Monolith is a media technology and digital marketing company based in Japan and has operations across the Asia Pacific region including Hong Kong, Singapore, Korea, Australia, and India.

Monolith.marketing (https://www.monolith.marketing/) is part of Monolith.asia (https://monolith.asia/)

- Monolith, as an equal employment opportunity and affirmative action employer, is committed to diversity, equity and inclusion in our workplace to be able to innovate, transform, and thrive together.